Google search for Hawaiian singer Israel Kamakawiwoʻole shows a Midjourney image

Nov 27, 2023 ·

This article is about a study conducted by Ethan Mollick of the Wharton School that looked at the success rate of crowdfunding campaigns. The study found that successful campaigns raised nearly twice as much money as unsuccessful ones. Additionally, campaigns with a strong team were more likely to succeed than those without one, and campaigns that offered perks had a higher success rate than those which did not. Finally, the study showed that campaign duration had an effect on success rates, with successful campaigns running for longer periods of time than unsuccessful ones. The overall conclusion was that crowdfunding is an effective way to raise funds for a project.